Point of viewPoint of view
How Human Is AI?
It is our choice to decide how well AI integrates with our civic structures, commercial markets, and lives.
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Ideas for leaders
who need the why.
Research, field notes, perspectives and invitations from the work of turning human experience into action.
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FEATURED REPORT
Belonging has an emotional architecture.
Explore the conditions that help people feel seen, accepted, valued, supported and connected, and the distinct experience of their absence.
01Personal02Employee03Brand04Community05Civic
FEATURED PLAYBOOK
Where employee experience and customer experience meet.
Find consequential moments, understand why they matter and make better decisions about the systems shaping employee and customer experience.
Explore the playbookLATEST HIGHLIGHT VIDEO
Designing for belonging
across every experience.
Highlights from the latest SEEQ State of Belonging briefing on designing for belonging in the organization, the brand and the community.
Point of view
Point of viewPoint of view
The Head and the Heart
A new reflection on whose stories are heard, alongside our original perspective on connecting measurement to meaning.
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Research retrospectiveResearch retrospective
What Travel Gives Us: Connection, Discovery and the Space to See Differently
A 2019 SEEQ story collection revealed why memorable travel depends on more than movement: it creates room for connection, discovery, perspective and change.
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Research retrospectiveResearch retrospective
Hurt So Good: What Stories Taught Us About Health, Pleasure and Permission
A look back at an early SEEQ study revealing how trust, shame, responsibility and self-acceptance shape the relationship between health and pleasure.
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Company storyCompany story
How We Build Matters: Meet Scott Fryxell
Meet Scott Fryxell, the engineer helping Share More Stories build SEEQ, and explore his rigorous, human-centered approach to AI-assisted software development.
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Point of viewPoint of view
Are You SEEQ Curious?
Discover how SEEQ turns lived experience and human stories into decision intelligence that improves employee, customer and community experience.
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Video seriesVideo series
Sit on SEEQ
Andy Sitison explores the ideas, technology and human judgment behind SEEQ.
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LeadershipLeadership
What changes over time when human experience insight is put to work?
What changes when human experience insight is actually used? A reflection on how SEEQ Platform helps leaders turn employee and customer experience insight into clarity, alignment, and confident action.
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VideoVideo
Deeper Analysis in the SEEQ Platform
Andy Sitison demonstrates how SEEQ helps leaders question stories, emotional signals and supporting evidence in real time, moving from initial patterns to deeper analysis.
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AI + technologyAI + technology
Adventures in GPT Land #2: How Seeq GPT Is Improving Human Experience Through Stories and AI
CTO Andy Sitison shares how SEEQ Platform and SEEQ GPT combine AI and stories to reveal the human experience insights leaders need to shape the future.
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ResearchResearch
Aging and Caregiving in America: Listening, Learning, and Leading with Empathy
Discover emotional insights from real stories gathered in the SEEQ Platform, that reveal what truly shapes the caregiving and aging experience in America — and how to improve it.
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Human experienceHuman experience
From Insight to Impact: How SEEQ Platform Helps Leaders Turn Emotion into Action
Discover how the SEEQ Platform helps leaders turn emotional insight into impact, combining real stories with measurable impact to drive culture, trust, alignment, and brand value.
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Case studyCase study
How One Organization Redefined Culture, Leadership, and Impact — By Listening
Explore how a health and wellness organization used SEEQ to transform culture, align leadership, and improve both employee and customer experiences—through over 450 personal stories and emotional insights.
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Field learningField learning
Strengthening the YMCA Experience Through Stories of Connection
Discover how YMCA leaders are strengthening member experiences through trust, belonging, and real stories. Learn how SEEQ reveals the emotional link between employee and customer experience.
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Company storyCompany story
A Journey Through Stories: Ten Years of Listening and Learning with SEEQ
eflecting on a decade of SEEQ, discover how story-driven insights reveal the emotional drivers behind employee and customer experiences. Learn how SEEQ acts as a microscope and MRI for understanding trust, anxiety, and loyalty in deeper, more meaningful ways.
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Human experienceHuman experience
Empowering Underrepresented Voices: How SEEQ Brings Inclusion to Customer Experience and Employee Experience
raditional feedback tools miss key voices. SEEQ helps businesses amplify underrepresented perspectives, fostering true inclusion in customer and employee experiences. Listen deeper, build trust, and drive impact.
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Video seriesVideo series
The SEEQ Method
See how personal stories become meaningful human experience insight, clearer decisions and action.
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Company storyCompany story
A Story Ten Years in the Making: The Journey of Share More Stories and SEEQ
Celebrating 10 years of Share More Stories and SEEQ—how storytelling and AI-driven insights are shaping better experiences.
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Point of viewPoint of view
Going Beyond the Numbers: How SEEQ Bridges the Experience Gap
Discover how SEEQ bridges the gap between NPS and engagement survey metrics and true meaning by uncovering the emotional drivers behind customer and employee experiences. Learn how storytelling-powered insights help leaders take meaningful, informed actions.
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Point of viewPoint of view
The Power of Stories: Why Qualitative Insights Are the Key to Transforming Experiences
Unlock the stories behind your data with the SEEQ Platform. Go beyond metrics to uncover the emotional drivers and narratives that shape employee and customer experiences, improve engagement, and drive meaningful, human-centered growth.
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AI + technologyAI + technology
MOVING AT THE SPEED OF INSPIRATION
In the fall of 2022 we started a journey that turned out to be a true pioneering effort in the democratization of AI/ML Deep Learning NLP models, and the building of a truly innovative app that we humbly believe will change market research. But what do you do when you move your service based platform […]
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ArchiveArchive
News + Insights Archive
Explore the full collection of company news, product perspectives, essays and field learning on the original Share More Stories site.
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